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Avari Blog

Want Better Conversion Rates? Focus on Customer Retention!

[fa icon="calendar'] Aug 10, 2018 / by Alex McEachern posted in Customer Retention, Loyalty Programs

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Conversion, it is the golden term and metric in e-commerce these days. Most merchants are tracking their conversion under a microscope, and rightfully so. A small increase in your conversion rate can lead to a huge spike in profitability. But, most merchants are ignoring one of the easiest ways to boost their conversion rates.

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