Find out about Dynamic Content 2.0 and why click-to-open-rate (CTOR) is the hottest email metric of the year.
Contents
Email is Evolving
Personalization is Hot
Introducing Dynamic Content 2.0
Getting Started with Dynamic Content 2.0
Re-introducing Click-to-Open Rate (CTOR)
CTOR for Dynamic Content Blocks
Watch Out for the Impact of Mobile on CTOR
Use Cases and CTOR for Predictive, Dynamic Content
2018 is an Exciting Year for Email
Download the whitepaper:
