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Avari Blog

Kristen Speagle

Kristen Speagle is an email expert and Director of Strategic Services at BrightWave. BrightWave is North America’s leading email marketing agency. The award-winning firm specializes in elevating email marketing programs that drive revenue, cut costs and build relationships.
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Recent Posts

The Art and Science of Conversion Optimization

[fa icon="calendar'] Aug 11, 2018 / by Kristen Speagle posted in Email Optimization, Strategy, Agencies

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As digital marketers we are always looking for The Next Big Thing. New technologies and trends are key, but so is ensuring your current programs are reaching their full conversion potential.

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