Avari Blog

Ten Email Technologies Every CMO Should Know

[fa icon="calendar'] May 21, 2018 / by Sandy Hathaway posted in CMO, Marketing Technology

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The line between marketing and information technology departments continues to blur, as marketing solutions today rely on high-tech tools to reach their channels. Whereas the CMOs and CIOs of the past had highly segmented duties that only brought them together at the executive leadership table, today's CMO is predicted to spend more on IT than the CIO by 2017, according to Gartner.

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